Sports Illustrated announced that Halima Aden is is the newest member of the Sports Illustrated Swimsuit family, making history as the first Muslim model to wear a hijab and burkini in the magazine.
Why are they doing this? Is this why men buy the Swimsuit Issue?
“We believe beauty knows no boundaries,” said SI Swimsuit editor MJ Day. “I admire Halima, and I consider her an inspirational human for what she has decided to use her platform for and her work with Unicef as an ambassador. She is, in my opinion, one of the great beauties of our time, not only outside but inside. When we met, I was instantaneously taken by her intelligence, enthusiasm and authenticity.”
Is this a sign that Sports Illustrated has jumped the shark?