A new study found that if you hit snooze four times a morning, you lose six days a year when you could be doing something productive.
Or... you could look at it as six more days a year of sleep.
According to the report, marketing people get the most sleep and accountants sleep the least:
Marketing, advertising and PR types are the first to turn in, with an average bedtime of 8.43pm compared with accountancy and finance staff who turn lights out at 10.48pm.
Here's Bill Murray in "Groundhog Day" smashing his alarm clock.