Why would anyone voluntarily support an ice cream brand that's actively trying to make Americans less safe?
Ben & Jerry's is releasing a new ice cream flavor in support of a $10 billion bill by Rep. Cori Bush that would replace police officers with social workers and other first responders in incidents of mental health and substance abuse.
The Vermont-based ice cream company announced the limited batch, Change is Brewing, in a press conference Monday featuring the company's 'head of activism', Jabari Pall, and Bush herself.
The cold brew-flavored ice cream, complete with marshmallow swirls and fudge brownies, was developed in partnership with black-owned coffee and tea company Blk & Bold and New York's Greyston Bakery, known for its brownies.
'I'm the St. Louis congresswoman and I'm proud to be the St. Louis congresswoman, to be someone whose work was born primarily out of the Ferguson uprising,' Bush said at Monday's press conference, referring to her time community organizing in Missouri after the 2014 police killing of Michael Brown.
Bush, a Black Lives Matter activist, unveiled the $10 billion People's Response Act in June.
The bill would create a new federal agency under the Department of Health and Human Services to 'research and fund alternatives to incarceration and policing that will save lives in our communities,' Bush said.